Tuesday, November 15, 2011

Hegarty on his lifetime achievement at Cannes '11


Sir John Hegarty is one of the legends of advertising. Half a century into this business, he has created unforgettable camapaigns, more recently the 'Keep Walking' campaign for Johnny Walker. Tight-lipped ad critiques will probably rate Ogilvy, Bernbach and the likes on top, but I always had a soft corner for Hegarty, even though he's an art guy.

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